9 Convincing Reasons to Join LinkedIn

LinkedIn has propelled itself to the forefront of B2B marketing. It is now the premiere location for professionals to connect and share content. According to this infographic, 33% of all professionals on Earth are on LinkedIn. See for yourself why...

B2B Blogging – How to Start

Blogging is a great way to create content on a regular basis. A key concept for blogging (or any social media for the matter) is that it can be outsourced. You don’t need an expert to come up with great content. However, you do need to have an...

The Power of Video for Small Business

Using video is a powerful and cheap way to engage your potential and current audience. This research shows that by simply showcasing your product or service, you will appear more trustworthy to consumers. A few more interesting statistics: 77% of...

Major Faux Pas You Need To Avoid In Social Media

Social media can help you gain followers, generate leads, and grow your business. However, you have to approach the platform in the right way. There are some social media faux pas that you need to avoid. Some of these were once considered as best...

4 Reasons Your Business Should Have a Blog

The rise of Facebook, Twitter, and Google+ has hit the blogging world hard. Fewer companies are blogging now than before Only 33 percent of Fortune 500 firms still blog; yet, those who do attract 55 percent more visitors to their websites. Search...

The Great Benefits of B2B Marketing

From my experience, new B2B companies are often resistant to embracing social media. The common misconception is that only B2C companies can fully utilize all of the benefits from social media. Let this infographic break that way of thinking right...

The Importance of Content Marketing

Content marketing is a very important in today’s marketing strategies. Over 90% of B2B marketers use content marketing today, and it’s only going to grow. Over half of the companies polled for this infograph plan to increase their...

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