How Color Affects Your Brand Perception

Learn how a simple change of color can increase the value of your brand. Customer perception goes beyond just the image itself.

“84.7% of consumers cite color as the primary reason they buy a particular product.”

“Research reveals people make a sub-conscious judgment about an environment or product within 90 seconds of initial viewing. Between 62% and 90% of that assessment is based on color alone.”

 

Brand Perception

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