Blogging is a great way to create content on a regular basis. A key concept for blogging (or any social media for the matter) is that it can be outsourced. You don’t need an expert to come up with great content. However, you do need to have an outline or a general idea of what you want your content to convey. It is important for the content you put out to be in line with your company’s vision and mission.
Starting a solid B2B blog is simple and important. This infographic shows the process in an easy to read format.